Sephora opened a new flagship store on Madrid's Puerta del Sol, at number 11: 550 square metres built around a bold, technology-driven design, the largest and most advanced boutique the brand had opened to date.
To mark the opening, the store held the Sephora Fun Day, with make-up sessions and live music. Among the activities, our Portrait Station recorded video messages: guests spoke to camera, microphone in hand, about their beauty tips and favourite products, and received their video by email after entering their address on the touchscreen.
Recorded in professional quality and optimised for social media, the videos were shared with the hashtags #WOWSephoraSol and #SephoraFunDay. Thank you to InHouse Smart Communication and Sephora for trusting our service.